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How a car hire website should present the fleet

· By Scale Studio

A car hire enquiry often starts on a phone, in a spare moment. If the fleet is hard to browse or the request form is buried, people leave and look elsewhere.

We design car hire websites so the vehicles come first: clear photographs, the details that matter (class, seats, luggage, location) and a mobile-first path from browsing to a booking request. Locations should be easy to find, and the request should capture the dates and vehicle someone has in mind.

The experience should feel as considered as the cars. That does not mean a cluttered showroom of pop-ups. It means a calm layout, fast pages and an obvious next step.

Scale Studio designs, builds and looks after websites for car hire and luxury rental businesses in the UK and the US. Book a free consultation if you would like a site that puts your fleet at the centre.

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